JET SET GO MICHAEL KORS SERIES

He dropped out of Fashion Institute of Technology in New York City after just nine months and took a job in a boutique, set across the street from Bergdorf Goodman. He chose his own first name.Īs a teenager, he designed and sold clothes labelled Iron Butterfly out of his and later changed his name to Michael Kors after mom Joan married a man called Bill Kors. Michael designed his mom’s wedding dress (for her second wedding) at the age of five. Which is probably why this Michael Kors number was her pick for a recent cocktail do. Proof? The most expensive Michael Kors product to be sold in the city was the Susannah Tote, that went for Rs 42,000.įashion entrepreneur Pernia Qureshi knows what style is. If you have a good thing served to you, Calcutta doesn’t mind paying. Gone are the days when it was quantity over quality for the city. Hollywood actress Halle Berry (with Michael Kors in picture) was the face of the campaign.

JET SET GO MICHAEL KORS SERIES

Plus, there are the new bags, shoes and accessories too (see box below)!Ĭalcutta was among the participating outlets to sell the limited edition version of the 100 Series watch in the Watch Hunger Stop Campaign, a series of initiatives launched by Michael Kors in October 2014 to help raise money for the United Nations World Food Programme.

Who flaunts it? Most shoppers who love their piece of the MK legacy are in the 25-to-45 age bracket.Ĭoming up: 2015 will see the brand increase marketing and repeat customer exchange excercises. When Quest opened, we moved right in! And now our customers in Calcutta don’t have to travel so far for the handbag or the watch that they want,” wrote Michael in an email to t2.Ĭity share: A relatively new market, Calcutta contributes 13 per cent to the pan-India sales of MK. Calcutta was the natural next step, but we were waiting for the right space - a luxury environment - to open a store. “We already had stores in New Delhi and Mumbai and knew that Indian women liked and understood what we do.

The Michael Kors store on the ground floor of Quest mall

Jet set go michael kors